As a blogger, writing about anything is easy but finding a profitable niche you are comfortable writing on is difficult.
Over time, blogging has grown into a rewarding career and as much as you may want o do it for fun, at some point you’ll want to make a profit out of the efforts you put in.
If you’re interested in monetizing your blog in future, choosing a profitable niche might be a good start for your blogging journey. There’re hundreds of niches you can select from and kickstart your blogging journey and in this article, we are going to highlight some of the best tips to find the most profitable niches.
Identify your passion
Before selecting the most profitable niche for your blogging, start by asking yourself what you are good at it. You can’t be blogging for money only; you need to be passionate about what you are doing. Make a list of the things you like and your best skills, and analyze them to find an area of common interest.
Writing about anything will get you bored or start writing half-hearted when money doesn’t flow in the way you wanted.
Focus on solving a problem
People come online to find solutions to what is affecting them or learn something new in the long run. While identifying your expertise and passion is important, focus on solving a problem for your readers. will attract more readers. Try looking for a niche where you can help your readers more with their daily lives.
The more challenges you solve for your readers, the more likely they will return for more or who knows, even refer their friends to follow your blog. position your niche from the reader’s perspective and how you can make them feel comfortable by giving them helpful and encouraging advice.
You can start by approaching your friends, colleagues or even family members to know what blogs they prefer to read and start from there.
Find your target audience
Knowing your target audience will give you an edge in finding the most profitable blogging niche ever. You know what your audience wants, their behaviours and even their purchase patterns.
Your readers are your potential clients or customers, so creating a buyer persona is a good idea. A buyer persona with essential traits, behaviour, and description will benefit you in understanding your readers and will help you align your content to what they’re looking for.
The next step is to make sure that the niche is profitable and big enough for the topic.
You can leverage free tools to get the best keywords and analyze the number of searches on keywords closely related to your niche or try different keywords around your niche to get the best results.
You can also use Google Trends to keep track of the latest happenings around the world. Use the platform to see which topics are popular and how people’s interests have changed over time.