In every major calamity, there are people who reap the profits and others who make losses. It is all part of the human dynamic. The Coronavirus pandemic has had us rethinking the way we do things, how we interact with people, how we work and definitely how we earn.

Most of the services, especially those that required human interaction have moved online. So far, we have seen talk shows, concerts, working and food deliveries move online, among others. But with the convenience that comes with this, we have also experienced the negative effects such as an increase in domestic violence, grief, deteriorating mental health, massive loss of livelihoods, stagnant education and a slowing of the economy.

The HEVA fund had projected that the creative sector will be one of the worst-hit sectors in the country and the world in general. As a result, we, the Bloggers Association of Kenya are talking to various bloggers and influencers, asking them how they are doing, and hear about the impact of COVID 19 in their work.

Join us on Instagram Live as we discuss the effects of the pandemic in the creative sector, tackling various topics, ranging from business, mental health, religion and spirituality among others. You will get a better understanding of how the industry is doing and how you can safeguard yourself and keep yourself afloat as an online content creator.

In this week’s session, we will be hosting Blogger Tonnie Mello, a blogger at


When: Friday 5th June 2020

What: BAKE conversations Featuring Tonnie Mello

Where: BAKE Instagram Live @BAKEKenya

Time: 11.00am to 12:00pm

Hashtag: #BAKEconversations