Have you been wondering how to get your blogging data? Wonder no more because we’re are here just to help with that.  Today we will dissect Google Analytics and what it’s all about. Don’t let the big words scare you they are easy as 1, 2, 3.

Page views – this data is important for bloggers out there who are monetizing their blogs or who would like to turn those views into a few coins using tools such as AdSense or Mediavine. The more the views you have on your page the more the cash it’s that simple.

Session – a duration in which a user is active on your blog.  If this number tends to be higher than that of users it implies that they are recurrent visitors of your blog. That’s great news.

Pages – tell you how many pages are viewed in a given session on average.

Location – it’s important for those who have certain countries as their target audience. Through this you are able to track if you have met your set objectives.

Browser & network tracker– let’s say it’s a blogging gps. It lets you know what browser was used to visit your blog.

Demographics – yes! Better believe it.  It shows the age- range of your users if they are male or female. How useful, for those with a niche’ market.

Devices used – tells whether the reader visited your blog via mobile or desktop.

Google Analytics helps to identify what avenues people took to land on your blog.

  1. Social Media – social media accounts help to drive traffic to your blog.
  2. Organic search – generated through keywords inputs on search engines such as
  3. Referral – they are generated from other websites from posts that you’ve written as a guest writer in other blogs.
  4. Direct – generated through a direct link to your website.

Navigating your readers’ behavior.

Site search – monitors how frequently the products you’re selling on your site have been searched.

Exit – it’s the percentage of users who leave the page they are reading. If it’s slow then that’s good, they stick longer on your blog.

Bounce rate – shows if they remain on the page or leave immediately. P.S if the blog is under spam the bounce rate is high due to a high rate of visits who leave immediately.

What other tools or ways do you use to gather data from  your blogs? We would love to hear them.