The fourth edition of the annual OLX SOMA awards ceremony was held on Friday the 23rd September, at a gala event at Safari Park Hotel, Nairobi. The SOMA awards recognize outstanding brands, both organizations and individuals, who over time have made good use of social media hence positively impacting the society. It is almost impossible to imagine a social media free life in 2016. The way we communicate, break news, do business, how small brands rise to international levels among others has been simpler by use of social media.

Some of the big winners of the night were Daniel Ndambuki aka Churchill, Alex Chamwada, Expedition Maasai Safaris who garnered two awards each.

Below is a list of OLX SoMA Awards winners 2016.

A. Social network category

Facebook Personality Award – Jaymo Ule Msee
Twitter Personality Award – @bonifacemwangi
Instagram Personality Award – Jalang’o
New Blogger Award –
YouTube Channel Award – Caroline Mutoko

B. Corporations Category winners

Financial Services – KCB Group
Manufacturing – Bidco Africa LTD
Retail – Jumia
Consumer Product – Uber Kenya
Hospitality – Bonfire Adventures
Tech – Telcom– Safaricom

C. Government Category winners

State Corporations – Higher Education Loans Board
Government Personalities – Amb. Dr. Amina Mohamed

D. Media category

Most Social TV Show Award – Churchill Live Show
Most Social Radio Show Award – Capital FM: Hits Not Home Work
News Channel Award – Citizen TV
Most Influential Media Personality – Award Alex Chamwada

E. Learning Institutions

Student Leaders – Babu Owino
Learning Institutions – Kenyatta University

F. Sports Category

Most Social Sports Personality – Julius Yego
Most Social Sports Club/Team/-Association Kenya Sevens

G. Entertainment Category

Most Social Entertainment – Personality Daniel Ndambuki aka Churchill

H. Best Use of Social Media

Social Responsibility – Beyond Zero Campaign
Agriculture Category – Shamba Shape Up
Bizyangu – Expedition Maasai Safaris

I. Best of the best

Personality of the Year Award –  Alex Chamwada
Organization of the Year Award – Expedition Maasai Safaris

The hashtag for the event was #OLXSOMA2016